# Page Metadata Title: URL Tagging with Google Analytics Description: URL Tagging is a method to measure site referrals. URL Tagging is used to analyse offline and online activations, campaigns, and promotions. Canonical URL: [Url Tagging With Google Analytics](https://doxadigital.com/en/doxa-tips/url-tagging-with-google-analytics/) Source URL: [Url Tagging With Google Analytics](https://doxadigital.com/en/doxa-tips/url-tagging-with-google-analytics/) Language: en-US # Navigation [- [Home](https://doxadigital.com/en/) [- [About Us](https://doxadigital.com/en/about-our-agency/) [- [Career](https://doxadigital.com/en/career/) [- [Events](https://doxadigital.com/en/events/) [- [Integrated Campaign 360](https://doxadigital.com/en/integrated-campaign-360-en/) [- [Social Media Marketing](https://doxadigital.com/en/social-media-marketing-en/) [- [KOL & Affiliate Campaign](https://doxadigital.com/en/kol-management-en/) [- [Google Ads](https://doxadigital.com/en/google-ads/) [- [Facebook Ads](https://doxadigital.com/en/facebook-ads-agency-indonesia/) [- [Tiktok Ads](https://doxadigital.com/en/tiktok-ads-en/) [- [Search Engine Optimization](https://doxadigital.com/en/seo-agency-jakarta-service/) [- [AI Search Optimization](https://doxadigital.com/en/geo-ai-optimization-service/) [- [Creative Design Service](https://doxadigital.com/en/creative-design-service-en/) [- [Video Production](https://doxadigital.com/en/video-production-en/) [- [Web and App Development](https://doxadigital.com/en/web-development-en/) [- [WordPress Development](https://doxadigital.com/en/web-development-en/wordpress/) [- [Email Marketing](https://doxadigital.com/en/email-marketing-service/) [- [Freshdesk Helpdesk/Support Ticket Sofware](https://doxadigital.com/en/freshdesk-en/) [- [Freshsales Suite Sales CRM and Omnichannel Solution](https://doxadigital.com/en/freshsales-crm-en/) [- [Freshservice - ITSM Intelligent Service Management Solution](https://doxadigital.com/en/freshservices/) [- [Smartchat](https://doxadigital.com/en/smart-chat/) [- [Blog](https://doxadigital.com/en/blog-doxa/) [- [Contact](https://doxadigital.com/en/contact/) # Main Content Blog Doxa Tips # URL Tagging with Google Analytics 09 December 2024 **AI Summarize on:** ChatGPT Perplexity Grok Google AI URL Tagging is a method to measure your site referrals. With Google Analytics, URL Tagging can be used to analyse offline and online activations, campaigns, and promotions. For those who don’t understand, referrals are external parties who recommend your site and also generate visitors for your site. These recommendations can come from offline or online. Examples of referrals: – Search engines (Google, Yahoo, Bing) – Social media (Facebook, Twitter) – Third party sites (blogs, forums, affiliate sites) – People Share (buzzers, sales staff) There are 5 basic elements of URL Tagging that you need to pay attention to, namely: 1. Campaign – usually the title of the campaign being run. 2. Source – external party type, eg: Google, buzzer. 3. Medium – the medium used to recommend your site. For example: brochures (offline), email and organic search on Google (online). 4. Term – Keywords and terminology used. 5. Content – The content of the advert. [**Read More: [Introduction to Cohort Analysis in Google Analytics](https://doxadigital.com/en/doxa-tips-en/introduction-cohort-analysis-in-google-analytics/)** You must be wondering, how can you implement URL Tagging? We have created a short tutorial on how to implement URL Tagging and see the reports in Google Analytics. [If you don’t want to miss the latest updates from us, don’t forget to[ subscribe](https://www.youtube.com/user/doxateam/) to our Youtube channel. More tips on web analytics and digital marketing in general can be found on our[ Playlist – #DoxaTips](https://www.youtube.com/playlist?list=PLYEpZZWPZXtPqPneUl-JzDW5ZKUEOmVFh). *Have you utilised URL Tagging in running your campaigns?* **AI Summarize on:** ChatGPT Perplexity Grok Google AI [![URL Tagging with Google Analytics](https://secure.gravatar.com/avatar/60512ae1929b3c0c6a2b796e8df04b6b291430b379e07907a9e584394dfb8db4?s=120&d=mm&r=g) [admindoxa](https://doxadigital.com/en/author/admindoxa/) ## Latest Articles [### [Google Core Update March 2026 : Impact and Analysis Summary](https://doxadigital.com/en/search-engine-optimization/google-core-update-march-2026-impact-and-analysis-summary/) 01 April 2026 [### [Types of Digital Marketing in Jakarta and Digital Agencies for Your Business](https://doxadigital.com/en/digital-marketing-agency/types-of-digital-marketing-in-jakarta-and-digital-agencies-for-your-business/) 10 March 2026 [### [Understanding Redirects: Functions, Types, and How They Work in SEO](https://doxadigital.com/en/search-engine-optimization/understanding-redirects-functions-types-and-how-they-work-in-seo/) 09 March 2026 [### [Complete SEO Marketing Guide: Search Engine Optimization & Digital Strategy](https://doxadigital.com/en/search-engine-optimization/complete-seo-marketing-guide-search-engine-optimization-digital-strategy/) 09 March 2026 [### [Effective Types of Promotional Media for Businesses in the Digital Era](https://doxadigital.com/en/marketing-tips/effective-types-of-promotional-media-for-businesses-in-the-digital-era/) 09 March 2026 # Footer Jl. 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